Discover the method

...each step in this method is refined by wedding and design expertise. With floral design, we can elevate any space and incorporate the unique novelty that is only possible with this art form. With care and love put into each stem for you (and an heirloom bouquet offered to every client after the wedding), walk into your wedding and experience beauty as it’s meant to be — in full bloom.

From inspiration boards to hand-drawn drafts and flower selections...

with every stem

rooted in Connection

― Paulo Coelho, The Alchemist

“And, when you want something, all the universe conspires in helping you to achieve it.”

Whether they were meaningful to you before, or this is the first time you’ve seen the variety, these flowers will forever be sentimental after this day. Years later, when you and your partner are strolling hand in hand through your local garden — and you suddenly recognize the scent of a uniquely elegant perfume or spot a familiar stem from across the path, you’ll feel instantly transported back to one of the happiest moments of your life.

With this image held close to my heart, I approach every wedding with a renewed sense of inspiration — drawing creative direction from the aspects of your love that are unique to you alone. With me, you’ll find that no two floral designs are identical; each one is carefully personalized and styled to capture the rare feeling only your story holds.

wedding flowers

custom-designed

The Impact Of

This path of floral artistry begins with an introduction. During our heartfelt consultation call, we'll cultivate a deeper understanding of your unique love story and the moments that have brought you here. I invite you to share your dearest memories and the most meaningful details.

Connect & Share

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After we have connected and I have grown a genuine understanding of your relationship, I will create floral designs that reflect your story — infusing every petal with heartfelt significance. 

To conceptualize these designs, I’ll lean on your planner’s vision board to create digital mockups of the major floral features throughout your wedding like ceremony installations and reception centerpieces. This will help you visualize the possibilities. 

Then, we’ll customize and refine the details together until the designs align with your vision. 

Cultivate Meaningful Designs

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As your wedding approaches, rest assured that we'll stay connected, ensuring every detail is flawlessly executed. In the weeks leading up to your wedding, I'll research your venue and prepare for an effortless set-up. 

On the day itself, you'll be surrounded by the ethereal beauty of carefully delivered and arranged florals, immersing you in a captivating ambiance that tells your story through nature's artistry.

Blossom Into The Vision

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process

the

With thorough venue research and organized communication established with your planner and photographer, not a detail will be overlooked. I know the power of florals can carry with their presence, so I’m committed to executing each design to bring forth their greatest potential for every flat-lay photo and grand entrance.

Framed by a truly customized process, each design will be hand-selected and meaningfully gathered. This drafting process is vital for perfecting the details. From the arrangement type to the color palette and placement, I’ll design everything with consideration for each detail — like your invitations and tablescape concepts. 

Your consultation will be more than a surface-level Q&A session. I firmly believe that my work can only flourish when I have a wholehearted understanding of you as a couple and what matters most to you. The value of the connection we build will be evident in every arrangement. (Also, please share an address for my annual Christmas card!)

Execution

Visualization

Consultation

fresh air

Why this process is a breath of

Hannah, Williamsburg, VA

“Jessica went and created a full vision board and design plan for our day that was above and beyond what I could have even imagined.”

"BEYOND WHAT I COULD HAVE EVEN IMAGINED."

Hannah, Williamsburg, VA

“I really did not know much about flowers and just had a few inspiration photos and a color scheme. Jessica went and created a full vision board and design plan for our day that was above and beyond what I could have even imagined.”

“She Was Great To Work With!”

An integral part of my design process is the inspiration and conceptualization stage. After you’ve reserved your date, I’ll review your planner’s vision board to capture your ideas and mock up the larger installations and centerpieces. Whether it’s a dramatic arch or a winding walkway, we’ll refine the designs as needed to make sure they mirror your vision.

Will we know what the designs look like before the wedding day?

In the weeks leading up to your wedding, I will meticulously research your venue — from onsite visits (if proximity allows) to detailed notes and floor plans. Florals have such a unique impact on the space they fill, so each placement is selected ahead of time. And when the morning of your wedding arrives, there is no guesswork, only beauty in full bloom.

How will you know where to place the florals at our venue?

Since florals are likely the main decor for your wedding, I take special care to establish a reliable channel of communication with your planner and photographer. Every arrangement will enhance the vision you have for your wedding. I will consider every aspect, from your photographer’s style to your planner’s design. (I also provide petals to photographers for gorgeous flat-lay photos.)

How will you work with our planner & photographer?

Yes! Seasonal flowers are typically less expensive (and more sustainable!) than sourcing flowers that are out of season. Plus, working with in-season varieties will make sure your designs are blossoming to their full potential.

Do seasonal flowers affect the cost?

It warms my heart that you feel connected to my work. Please, get in touch through this inquiry form, and I’ll reply back to learn more about your vision. Then, we’ll schedule a consultation call to talk about the details.

Your floral artistry speaks to me! How do we book you?

A
Q

gathered with answers

Questions, 

What to Expect

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Locally sourced, carefully cared for

In the months before your wedding, every flower and plant is cared for by diligent hands, both locally and afar. The seasonal flowers cultivated by regional flower farms add a unique touch to every arrangement — while also remaining kinder to the planet as sustainable wedding flowers. When I gather your hand-selected blooms in the days before your wedding, each fresh-cut stem is styled for impact.

Before Your Wedding

Hand-delivered, impactfully designed

Each design and installation will be hand-delivered and arranged throughout the venue with seamless finesse. As you enter the space, you’ll be enveloped in the refreshing dimension each stem brings to the space. Take in the balance these flowers embody, incorporating the playfulness and elegance that transform any environment into a dream-worthy landscape.

During Your Wedding

Stories told, memories made

Once you’re finally married and the petals have settled, I have two recommendations for you — to save and preserve the bouquets and boutonnieres to look back on in the years to come. Or, you are welcome to partner with me to donate any leftover bouquets and vases to those in need of a floral pick-me-up with The Simple Sunflower. Just let me know and I’ll coordinate the rest. You’re welcome to keep some and donate the others.

As the years pass and you find more reasons to celebrate each other, I want the impact of these florals to reach beyond your wedding. Whether it's an anniversary session or maternity photos, you’ll receive a complimentary custom bouquet to feature in your imagery. I hope that this bouquet will cultivate those feelings of connection and romance all over again. When the time comes, simply send me a note and I’ll gather those blooms just for you.  

After Your Wedding

Inquire for your wedding
immersive

Uniquely Collaborative, Undeniably

Florist in Virginia